Food Service Consultants, Franklin Foodservice Debuts New eBook "Top 10 Mistakes Food Manufacturers Make in Food Redistribution"
03/21/2011
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SUMMARY:
Food Service Consultants, Franklin Foodservice
Solutions, debuts a new eBook entitled “Top 10 Mistakes Food
Manufacturers Make in Food Redistribution”. The eBook discusses direct
service versus redistribution programs and some common mistakes food
manufacturers make in regard to these programs.
MEDIA CONTACT:
Dave DeWalt
Franklin Foodservice Solutions
(239) 395-2787
info@Franklin-FoodService.com
FORT MYERS, FL (March 21, 2011) Franklin Foodservice Solutions, (food service consultants based in Sanibel, FL) announces the debut of their new eBook, Top 10 Mistakes Food Manufacturers Make in Food Redistribution. The eBook discusses some common mistakes that are made in the food service industry, when manufacturers are considering a redistribution program. Written in the style of “Daves Top 10”, the book provides detailed explanations of some common issues that many food manufacturers face.
“This eBook is a great resource for food manufacturers who may be considering a redistribution program, or who need to quantify their cost-to-serve numbers,” said Dave DeWalt, Franklin Foodservice Solutions. “We see companies losing profits all to often, due to some easily avoidable mistakes. Our hope is that this eBook will help to educate them about redistribution programs, and deter them from these common mistakes.”
Top 10 Mistakes Food Manufacturers Make in Food Redistribution highlights areas of importance in food service redistribution, including cost-to-serve ratios, revenue impact and marketing value of direct service versus redistribution, and product pricing. It also discusses the importance of defining and tracking target customers when analyzing these programs.
The free eBook Top 10 Mistakes Food Manufacturers Make in Food Redistribution is currently available to download.
About Franklin Foodservice Solutions:
Since 1996, food service consultants, Franklin
Foodservice Solutions has been specializing in helping manufacturers
build profit by linking Sales and Marketing decisions with Supply Chain realities. Their latest offerings include cost-to-serve analysis, pricing structure redesign, redistribution strategy, and product line optimization. For more information, call (239) 395-2787 or contact Franklin Foodservice online.