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Franklin Foodservice Solutions Announces Webinar, "Identifying and Eliminating Less-than-Minimum Order Costs"

10/27/2011

FOR IMMEDIATE RELEASE

SUMMARY:
Dave DeWalt, Owner of Franklin Foodservice Solutions, (food marketing and distribution consultants based in Sanibel, FL) will be presenting a webinar on November 16th entitled “Identifying and Eliminating Less-than-Minimum Order Costs,” to educate those working in the food manufacturing and supply chain industries.

MEDIA CONTACT:
Dave DeWalt
Franklin Foodservice Solutions
Phone: (239) 395-2787
Franklin-Foodservice.com/contact

Fort Myers, FL (October 27, 2011) Franklin Foodservice Solutions Owner, Dave DeWalt, will be presenting a webinar on Wednesday, November 16th, from 2:00 – 3:00pm. The subject of the webinar is “Identifying and Eliminating Less-than-Minimum Order Costs.” The presentation is designed to educate individuals in food manufacturer Sales, Marketing, Customer Service, and Supply Chain about the cost of small orders, the reasons behind them, and strategies to control them.

“Many food manufacturers are surprised when we show them the number of ‘Less than Minimum’ (LTM) orders moving through their systems,” said Dave DeWalt, Owner, Franklin Foodservice Solutions. “Even if they understand the high costs of administration and logistics required to fill these orders, they have difficulty preventing them, or even managing the enforcement of order minimums. One challenge is understanding the source of an LTM order, and determining whether it is an occasional exception or an ongoing abuse of the company’s order policies. This webinar will teach a process for analyzing and classifying LTM orders, and suggests solutions for minimizing their frequency and cost.”

Dave DeWalt has an extensive background in presentations relevant to the foodservice manufacturing and distribution industries. He has presented a number of seminars, facilitated workshops, and spoken to a variety of foodservice organizations and associations. Dave is known for his down-to-earth approach and ability to engage with people, providing meaningful content on a wide variety of foodservice issues.

DeWalt added, “Organizations can often benefit from an outsider perspective when it comes to evaluating a particular issue, or overcoming a hurdle that they have run into. The goal of this presentation is to assist food manufacturers in their efforts to minimize costs and maximize efficiency, specifically in the area of ‘less than minimum’ orders.”

This webinar is being hosted by Answers Systems. To attend, please register at www2.gotomeeting.com/register/912748554.

For more information about this or other presentations by Dave DeWalt, or for general information about Franklin Foodservice Solutions, visit www.Franklin-Foodservice.com or call (239) 395-2787.

About the Presenter:
Dave DeWalt is President of Franklin Foodservice Solutions, a firm that serves food industry clients on a variety of strategic, marketing and distribution-related projects. Dave is widely recognized as an expert on the subject of redistribution. He has been published in Food Logistics magazine, and has conducted redistribution workshops for the Foodservice Sales and Marketing Association and the Chain Purchasing Conference. Dave also publishes the monthly Foodservice Marketing Insights newsletter (free subscription required).

Prior to launching Franklin Foodservice Solutions, Mr. DeWalt was an Associate with A.T. Kearney, serving clients including Sara Lee Bakery, Unilever Foods, and General Motors. Food industry experience includes fifteen years in Marketing, Sales, and Executive positions with Sara Lee Bakery, Vlasic Foods, and Awrey Bakeries. Dave has a Bachelor’s Degree in Hospitality Business from Michigan State University, and a Master’s Degree in Marketing and Finance from the Kellogg School of Management, Northwestern University.

About Franklin Foodservice Solutions:
Since 1996, the business consultants at Franklin Foodservice Solutions have been specializing in helping manufacturers build profit by linking sales and marketing decisions with Supply Chain realities. Their latest offerings include cost-to-serve analysis, pricing structure redesign, redistribution strategy, and product line optimization.

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Do you want to understand your supply chain costs, tune up your prices and programs, and build your bottom line

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